Welcome guest.  ( Sign in )

Are you comfortable getting Robo-Advice?

January 13, 2017 - Updated: January 13, 2017

Consumers more accepting of mortgage robo-advisors

 
  
The disruptive influence of technology is highlighted by a new survey which shows growing acceptance of so-called robo-advisors.

The global poll which includes the US and Canada, by professional services firm Accenture, reveals that seven out of ten consumers welcome the idea of using automated advice services but there are still important roles for humans!

Robo-advice is most accepted for investments (78 per cent), choosing insurance products (74 per cent) or a bank account (71 per cent) but for mortgage advice, most respondents (61 per cent) said they would prefer to deal with a human advisor.

“While financial institutions may expect to benefit from internal cost reduction by providing customers with a ‘robo’ option, our research found that consumers also expect first-class human interaction,” said Piercarlo Gera, senior managing director, Accenture Financial Service.

As well as for mortgages, most consumers would also prefer to deal with a person for complaints (68 per cent).

The survey also reveals that consumers are becoming more open to buying financial products from non-traditional outlets with almost a third saying they would consider getting financial advice from Google, Facebook or Amazon.

While the Canadian responses show that 56 per cent are willing to use a robo-advisor, Gera says the future appears to be a hybrid model.

“Successful financial services firms will therefore need a "phygital" strategy that seamlessly integrates technology, branch networks and staff to provide a service that combines physical and digital capabilities and gives consumers a choice," he concluded.

 

Visit us at Durham Bungalows.ca for all your Real Estate needs!

 

source: http://www.canadianrealestatemagazine.ca/market-update/consumers-more-accepting-of-mortgage-roboadvisors-219514.aspx


Tagged with: mortgage mortgages home sales
| | Share

Solar Eclipse today

Originally posted on: August 21, 2017
Last updated on: August 21, 2017
Filed under: solar eclipse
Solar Eclipse today starting around 1pm. Today between 1pm and 4pm there will be a partial Solar Eclipse. Canada won&# ...

Millennials will reshape the Real Estate Market

Originally posted on: August 17, 2017
Last updated on: August 17, 2017
Filed under: millennials real estate
Millennials to heavily impact real estate News 17 Aug 2017 ...

Homes with Amazing Window Features

Originally posted on: August 3, 2017
Filed under: homes windows
Touch of Glass ...

National Home Sales fall 6.7%

Originally posted on: July 27, 2017
Last updated on: July 27, 2017
Filed under: home sales house prices
Home sales fall once again News 17 Jul 2017 ...

New Rules for Condominiums to take effect this fall.

Originally posted on: July 25, 2017
Last updated on: July 27, 2017
Filed under: condo condominium
Starting this fall, new rules will make it easier for Condo owners to participate in owner's meetings and will make it easier for them to ac ...


Durham Bungalows
Brokerage
Independently owned and operated.

420 Green Street #105
Whitby, ON L1N 8R1


Phone: 1-905-995-0460
Powered by Lone Wolf Real Estate Technologies (CMS6)